About Us

The Pup Social – A New Breed of Community

At The Pup Social, we believe little dogs deserve big adventures. Our safe, stylish, and social indoor haven is designed just for pups 30 lbs and under — and the people who love them. Here, tails wag, friendships bloom, and every visit feels like coming home to your pack

Our story

Where a shared love for small dogs sparked a movement of connection and care.

The pup social began when two strangers met while walking their dogs in West Palm Beach and bonded over frustration-there just wasn’t a safe, cool place for their pups to run, play, and socialize. Outdoor parks came with too many hazards: intense heat, poisonous plants, sneaky reptiles, and unreliable fencing. That sidewalk “hello” sparked an idea:a safe, social and stylist indoor space just for small dogs and their humans. Today, The Pup Social is a member-based indoor dog park where little dogs roam freely, friendships form, and vibrant community thrives.

Our Vision

While our flagship West Palm Beach location is just the beginning, our vision is expansive. We plan to grow into new neighborhoods and cities introducing: large dog play zones as well as fragile dog play zones, self pour beer and wine bar and more flexible community space for pop-up shops wellness events and local pet-forward vendors.

Meet Our Pack

Our team is here to make tails wag, keep paws safe, and create a community you’ll love coming back to.

CHRIS WUERZ

Founder

Chris combined his love for engineering and his small dog- Cali, to create a clean, welcoming environment for play-something she could look forward to every day.

Jehnna White

Founder

Fueled by her love for her tiny pup & big community vibes, Jehnna wanted to create a space where locals could relax, mingle & get their fur baby some play time-all in one 

Cali Wuerz

Human Resources Manager

For Cali-ball is life.
But when she’s working, she makes sure everyone follows the rules to ensure a fun, safe play time for all. 

Stella White

Social & Events Coordinator

Stella takes socializing to a new level & creates some of the best fur baby bonding events. She’ll be sure to keep you updated on everything social.

Membership Details

The pup social Founders membership is an exclusive opportunity for the first 50 members joining before Dec 1, 2025. Priced at only $894 for 6 months for one pup, you save $100 on membership! You can easily add an additional pup within the same household for only $300 for 6 months. (That’s only $50/month for your second fur baby). This membership includes all of the perks and benefits of the VIPup Social membership as well as a 10%  savings on the VIPup Social membership only after the initial 6 months. (Discounted rate discontinues and reverts to regular rate after 6 months). This membership is perfect for pet parents who want premium flexible access and special perks for their pups.